Fact.MR – A Market Research and Competitive Intelligence Provider: The global fiber fortified beverages market accounts for a total valuation of US$ 6.98 billion and is anticipated to attain an estimated revenue total of US$ 12.1 billion by the end of 2032.
Shipments Of Fiber Fortified Beverages Are Expected To Progress At A CAGR Of 5.6% Through 2032.
Increasing demand for functional beverages that promote digestive health has increased owing to the rising focus on preventive healthcare and this is expected to positively influence fiber fortified beverage market potential.
Fact.MR – A Market Research and Competitive Intelligence Provider: The global fiber fortified beverages market accounts for a total valuation of US$ 6.98 billion and is anticipated to attain an estimated revenue total of US$ 12.1 billion by the end of 2032.
Fiber-based foods and beverages are also projected to witness a rise over the coming years as the focus on health and fitness bolsters across the forecast period. Increasing awareness of health benefits associated with fiber intake is expected to push more consumers to adopt fiber fortified drinks and foods over the coming years.
Increasing availability of fiber fortified products, rising incidence of digestive disorders, the prevalence of chronic diseases, and rising per capita disposable income are other factors that further boost fiber fortified beverages market growth throughout the forecast period.
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Key Takeways from Market Study Report
- The fiber fortified beverages market in Europe holds a major market share of 26.5% in 2022 and accounts for a total valuation of US$ 1.85 billion.
- Germany, Italy, France, and the United Kingdom are anticipated to be the key markets in this region over the coming years.
- At present, the fiber fortified beverages market in this region stands at a revenue total of US$ 1.62 billion and holds a market share of 23.3%.
- China fiber fortified beverages market stands at a revenue total of US$ 447.1 million in 2022 and accounts for a market share of 6.4% in the global industry landscape.
- The rising prevalence of digestive disorders and other chronic diseases in this region is expected to further boost demand for fiber fortified drinks over the years to come.
What Opportunities are Present in the Market for New Players?
“Start-ups Can Aim for Collaborations to Create Novel Offerings”
- In February 2022, Britvic a British soft drink manufacturer, announced a collaboration with Xampla, a technology company responsible for developing innovative pea protein packaging. Britvic through this collaboration will use Xampla’s novel technology to bottle its fortified beverages in clear packaging that it introduced to promote sustainability and recycling.
New entrants could focus on such unique collaborations that create innovative solutions to the present-day problems that fiber fortified beverage suppliers and manufacturers face.
Incoming market players could focus on sustainability to create a market presence for themselves as consumers and companies look for sustainability-compliant solutions and products.
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Which Distribution Channel is Slated to Lead Fiber Fortified Beverage Sales?
“Hypermarkets & Supermarkets Expected to Lead Fiber Fortified Drink Shipments”
The fiber fortified beverages market based on distribution channel is bifurcated into hypermarkets/supermarkets, convenience stores, food & drink specialty stores, specialty stores, online retail, and others.
High availability of variety and consumer preference to shop from hypermarkets and supermarkets is projected to drive sales of fiber fortified beverages via these distribution channels. Sales from convenience stores are also expected to perform well over the years to come. Online retail sales are expected to speed up owing to the increasing expansion of e-commerce and rising preference for online shopping.
Competitive Landscape:
Fiber fortified beverage manufacturers are expected to launch new products to meet the increasing demand from rising health-conscious consumers across the world.
This research by analysts at Fact.MR, a market research and competitive intelligence provider has assessed a complete survey of fiber fortified beverages market’s competitive landscape while profiling key companies such as Sanitarium, Abbott Laboratories, Califia Farms, Coca-Cola Company, Karma Wellness Water, and hello water, among others.
Key Segments Covered in Fiber Fortified Beverages Industry Research
Fiber Fortified Beverages Market by Type:
- Regular
- Flavored
- Tropical Fruits
- Berries
- Others
- Milk-based Drinks
Fiber Fortified Beverages Market by Distribution Channel:
- Hypermarkets/Supermarkets
- Convenience Stores
- Food & Drink Specialty Stores
- Specialty Stores
- Online Retail
- Others
Fiber Fortified Beverages Market by Region:
- North America
- Latin America
- Europe
- APAC
- MEA
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