Connecture Provides Web-Based Sales And Service Automation Tools To LifeWise Health Plans

ATLANTA, May 12 /PRNewswire/ -- Connecture, a leading provider of integrated web-based sales automation solutions for the health insurance industry, announced today that it has entered into an agreement with LifeWise Health Plans to provide new Individual Web Selling (IWS) sites for LifeWise Health Plans in Washington, Oregon and Arizona.

“Our goal was to create for consumers a convenient and reliable means for purchasing and enrolling in medical coverage,” stated Jeff Roe, CEO of LifeWise Health Plan of Washington. “The functionality that resided in Connecture’s core product was a good match for the needs of our regional markets, and that made them the partner of choice in securing LifeWise’s sales automation business.”

The IWS solution creates an online portal for the sales and servicing of the LifeWise individual and family product portfolio. The technology provides users with automation in the areas of: product research; quoting, and selection; application/questionnaire completion; reference tools/information links; and electronic application submission. Additional functionality includes eSignature capability, and reporting for application submittal activity and website traffic. Brokers may also direct clients to the site to enroll in coverage and still get credit for the sales.

“Connecture is proud to be the solution provider of choice for LifeWise’s sales automation initiatives. Both organizations understand that effective sales and service automation is vital in today’s online consumer self-service environment and in helping organizations like LifeWise achieve its goals and growth objectives. This initiative is further indication of our devoted and exclusive commitment to serving the health plan industry,” said Scott Remley, President and Chief Executive Officer of Connecture.

About Connecture

Connecture is solely focused on delivering integrated web-based sales and service automation solutions to the insurance industry. Connecture has automated elements of the insurance sales process for over 50 health and life organizations and its solutions currently support the sales and servicing of over $20 billion in annual premiums. Its proven solutions encompass the entire spectrum of multi-channel insurance sales and services for group and individual markets. Connecture offers end-to-end and modular solutions that fully integrate with existing legacy systems and that have proven to deliver increased sales, enhanced broker loyalty, improved back-office efficiencies, lower customer acquisition costs and lower overall operating expenses. Connecture’s industry-proven platform and exclusive focus on the insurance industry ensures the delivery of comprehensive and flexible solutions that meet the most demanding sales and service needs of today’s insurance organization. For more information, visit the company’s website at http://www.connecture.com/

About LifeWise Health Plans

LifeWise Health Plan of Washington, LifeWise Health Plan of Oregon and LifeWise Health Plan of Arizona are members of a family of companies headquartered in Washington state, with operations in Mountlake Terrace and Spokane, Washington; Portland and Bend, Oregon; Anchorage, Alaska; and Scottsdale, Arizona. LifeWise and its affiliates employ about 3,000 people and provide health-care coverage and related services to 1.5 million subscribers and their families.

Connecture

CONTACT: Chris Jarvis, LifeWise Health Plans, +1-425-918-3368,Chris.jarvis@lifewisehealth.com; Joy Tu, Connecture, Inc., +1-404-879-4683,jtu@connecture.net