Bausch + Lomb Corporation (NYSE/TSX: BLCO) (“Bausch + Lomb”), today announced that Health Canada has approved LUMIFY® (brimonidine tartrate ophthalmic solution 0.025% w/v), the first and only over-the-counter (OTC) eye drop developed with low-dose brimonidine tartrate to relieve redness of the eye due to minor eye irritations for adults.
LUMIFY® is Canada’s First and Only Over-the-Counter Eye Drop with Low-Dose Brimonidine for the Relief of Eye Redness VAUGHAN, ON, May 24, 2022 /PRNewswire/ -- Bausch + Lomb Corporation (NYSE/TSX: BLCO) (“Bausch + Lomb”), a leading global eye health company dedicated to helping people see better to live better, today announced that Health Canada has approved LUMIFY® (brimonidine tartrate ophthalmic solution 0.025% w/v), the first and only over-the-counter (OTC) eye drop developed with low-dose brimonidine tartrate to relieve redness of the eye due to minor eye irritations for adults.1 “With Health Canada’s approval of LUMIFY®, we are excited to be able to now offer Canadians a new option to help relieve their red, irritated eyes,” said Joe Gordon, president, Global Consumer, Surgical and Vision Care. “Bausch + Lomb is dedicated to meeting the needs of eye care professionals and their patients, and we’re proud to bring LUMIFY® forward as an example of our continued commitment to developing innovative eye health products.” Eye redness occurs as a result of minor eye irritations such as environmental allergies, dryness and fatigue.1 LUMIFY® works by selectively targeting redness and thereby reducing the potential for side effects such as rebound redness and tachyphylaxis.1 In clinical trials, LUMIFY® eye drops demonstrated significant reduction in ocular redness seen as early as one minute and persisted up to eight hours.1 An in-home-use-study with over 300 participants also resulted in a 95% satisfaction rating for the product.2 “Ocular redness is often one of the first things people notice when making eye contact. It can affect daily life and have a negative social impact, especially for important occasions such as critical meetings or events,” said Riyad Khamis, O.D., FAAO, FCOVD, London, Ontario. “I look forward to offering my patients LUMIFY® so they can quickly reduce their eye redness due to minor eye irritations while reducing concerns of rebound hyperemia, which can lead to corneal issues.” LUMIFY® is expected to be available at all major pharmacy retailers in Canada by July 2022 in both 3.5 mL and 7.5 mL size formats. LUMIFY® was approved by the U.S. Food and Drug Administration in the United States in 2017. Since then, LUMIFY® has been honored with more than 10 awards, including being named to IRI’s 2019 New Product Pacesetters™ 25th annual report and BASES, a Nielsen Global Consumer business division, 2020 U.S. BASES Top 25 Breakthrough Innovations List in the “Superstar” category. LUMIFY® is licensed by Eye Therapies, Inc. to Bausch + Lomb. About Bausch + Lomb Forward-looking Statements References
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Company Codes: NYSE:BLCO, Toronto:BLCO |