Clinical nutrition plays a crucial role in ensuring high-quality of life and improving satisfaction of patients.
Clinical Nutrition Industry Overview:
Clinical nutrition plays a crucial role in ensuring high-quality of life and improving satisfaction of patients. Market players have adopted various strategies including expansion and investments to widen their customer base and expand their services across various regions. Leading food service provider launched a new program to offer different services to patients with the help of experts on their platforms. In addition, funding has been raised by market players to expand their presence and bring new products in the portfolio. The demand for clinical nutrition that would improve quality of lives of patients will continue in the next few years. According to the report published by Allied Market Research, the global clinical nutrition market is estimated to reach $51.12 billion by 2028. Following are some of the trends taking place across the world.
Market players have been expanding their solutions to reach wide audience and increase their market share. Sodexo, one of the leading food services providers across the world, expanded its clinical nutrition and dietetic solutions for patients across the U.S. Through its telenutrition solution, dietitians will provide expertise to patients. The program is focused on providing individual counseling, medical nutrition therapy, and metabolic testing. The company provided its telenutrition services in the Denver market. However, the company expanded its operations throughout the U.S.
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Top Leading Players:
- Abbott Laboratories
- B. Braun Melsungen AG
- Danone Nutricia
- Baxter International Inc.
- Fresenius SE & Co. KGaA
- Perrigo Company Plc
- Pfizer Inc.
- Lonza Ltd
- Nestlé S.A.
- Hero Nutritionals Inc.
The company launched the Sodexo Nutrition and Wellness Center for offering patients guidance on various topics including sports nutrition, oncology nutrition, gastrointestinal disorders, weight loss, and special diets. The company stated that telenutrition services are impactful in improving the access and offering consistent support to patients. With the launch of its center across the U.S., the company aims to improve patient outcomes and satisfaction with the help of the network of dietitians. These dietitians explore the current evidence-based clinical nutrition practices across the world and utilize technology for delivering quality care.
Along with adoption of the expansion strategy, market players adopted the strategy of raising funding to begin different initiatives. Polaris, the developers of Omega3 and fatty acids that improve brain health, cardiovascular health, and immune system, raised €5 million in funding. The funding round was led by Seventure Partners. The newly-raised funding will enable the company in expanding its presence internationally and consolidate its position in the most demanding markets such as clinical nutrition. The company would bring environmental friendly and high-quality products for providing health benefits to patients and improve the quality of lives. Such initiatives will continue in the coming years.
Impact of COVID-19 Pandemic on Clinical Nutrition Market:
The COVID-19 pandemic is expected to have a strong influence on the clinical nutrition products market, as the demand for nutritional management, particularly among children and older population, continues to witness consistent growth. The demand for clinical nutrition products amid the ongoing COVID-19 crisis is on the rise, as consumers are seeking various immunity-boosting alternatives to prevent being infected from the novel coronavirus. The onset of pandemic, older people and patients are at the risk of malnutrition.
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